Texting works best with resident notifications (water will be shut off, etc.)
Don’t use GR8T and LOL and other shorthands to ensure professionalism.
Research has shown that people want text messages for important information vs. marketing messages.
Text is a good way to get email addresses and mailing addresses too.
Matrix Residential has found text to be effective in getting prospects to the property as it starts the conversation immediately and easily for the prospect.