January/February 2004
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Table of Contents

January and February are notoriously slow in the apartment business. Use this down-time wisely to plan for your spring leasing push.
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January Leasing & Retention

January Leasing & Retention strategies are in each issue of Rent & Retain on a month by month basis. Have fun!
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What's Hot for 2004

Get prepped for the New Year with our comprehensive list of trends and ideas for 2004.
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What's Not Hot for 2004

Avoid these no-no's with our listing of ineffective and dated things to avoid.
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Update Your Model For The Season

A quick, cheap, and easy face-lift for your model apartments.
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