Table Of Contents

4-15- What's Hot 2005
6- Limo Lunch Outreach
7- Service Differential
8- Resident Surveys
9- Outlets At Eye Level
10- CRM (Customer Relationship Management)
14- Word of Mouth Marketing
15- Dog Grooming Room
16- Camera Phones For Leasing
16-17- What's Not Hot 2005
18- January Calendar
19- February Calendar
20-25- Winter Leasing & Retention Ideas
24- Candy Holidays
26-27- Video Rentals = Resident Retention
28-29- Trends, Staying On Top
29- Marketing 2005
30-31- Rent Collection
32-34- Resources
35- Index

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