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Rent & Retain’s Reading Suggestions

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At Rent & Retain Magazine, we love companies that spend time on training and professional development, but we also know that some companies just don’t have those resources quite yet. We’d like to help you with that – here are three books, one for each month in the quarter, which we think are great professional development reads for people in the property management industry. We invite you to join us in reading these books, and tell us what you think of them on our Facebook page at www.facebook.com/rentandretain during our book post each month. We want to know what was useful to you, what good ideas you found, or what behaviors that month’s book inspired you to change or begin. Did you agree with the author or not? Was it a good read? We want to hear from you!

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Are You Close to Closing More Leases?

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How is your occupancy these days? A New Year brings new opportunities to raise rents, retain more residents, increase traffic, and close more leases. But how many leases are you really closing? Are you closing 50% of your prospect traffic…25%?… even less? Are the challenges of increasing costs, online reputation, and market competition driving your closing ratio down? It doesn’t have to be that way. Raise your closing percentage back to amazing with these Take5 closing tips.

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The Ethics of Excellence

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To be a truly excellent, well-respected company in the real estate industry, the integrity of an organization must be beyond reproach. How can we achieve that? WE CAN NEVER BE SOMETHING THAT OUR PEOPLE ARE NOT. Each and every one of us must be responsible for acting ethically – with fairness, objectivity, honesty, integrity, loyalty, and trust – AND within the context of what’s legal and moral.

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